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Marketing Manager - Bilingual

Overview

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Ad number:#926629354
Contact:Management Business Solutions
Phone:(616) 456-5627
City:Grand Rapids
Zip:49505

Description

SUMMARY: Management Business Solutions is seeking a Marketing Manager- Bilingual for its client in Nashville, TN and Grand Rapids, MI. This individual will provide marketing support for product launch and backlist campaigns for a variety of Bibles and books, as well as for overall marketing initiatives. This opportunity could be remote if not available for those locations.

 

RESPONSIBILITIES:

  • Assisting in the development and execution of integrated marketing campaigns to optimize sales for all front-list book projects.
  • Provide project management, scheduling, and general support for rest of team.
  • Managing creation and execution of emails, web pages, Amazon A+ content, print ads.
  • Developing or assisting in conceptualizing copy and visuals for video trailers, social media content, print ads.
  • Providing strategy and support for Facebook, Instagram, YouTube and other digital ad campaigns.
  • Updating and optimizing product data, including catalog descriptions, keywords, BISAC codes, and images used for Amazon product pages, and other ecommerce outlets.
  • Assisting with the creation of marketing and publicity updates and routing them to the correct departments.
  • Managing all creative assets and making them available to the sales team, distributors, and retailers.
  • Assisting with the creation of catalog sheets, title research, video presentations and other elements related to our sales conference.
  • Collecting sales data, market research and other information and preparing presentations, dashboards, and reports.

 

QUALIFICATIONS:

  • Bachelor’s degree in marketing, communications, advertising, or related field required.
  • 4+ years of experience in digital marketing.
  • Prior experience in using digital marketing and analytics tools.
  • Bilingual in Spanish/English (reading, writing, and speaking) required.
  • Have basic graphic design skills and experience using design platforms such as Canva and/or Adobe Creative Suite.

 

MANAGEMENT BUSINESS SOLUTIONS IS AN EQUAL OPPORTUNITY EMPLOYER

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